just flat out lie about them. In running it is hard to do any of those things when it comes to races. Sure you can make excuses or blame others but the numbers on the timesheet or medal not hanging up on your wall are hide to lie, blame or hide from...
Hidden among the trees of the Hurtwood, deep in the Surrey Hills lies one of my biggest running defeats. Back in December 2018, when Corona was still just a beer, I was utterly destroyed by the ultramarathon; Hurtwood 50k. I may have finished but in my eyes I failed. I struggled beyond belief and it scarred my confidence for many months, to put it bluntly the race destroyed me in every way
This shoe has a lot of pressure on it’s metaphorical shoulders. Inov-8 have boasted that it has 25% better energy return than other shoes, adapts & reacts to terrain and has the world’s toughest grip. Bold claims but cutting through the buzz words and sound bites does the shoes with the world’s longest name live up to the PR hype?
In the past 48 hours I seem to have created a bit of a social media storm around a brand and their latest PR success/disaster depending on what side you sit. Below is a picture of the top produced by the brand Saysky which has emblazon on the back; “not made for walking”. It is undoubtedly placed on the back so that those you are overtaking during a race see it.
The Morning Coffee Run was all started as a way to document my journey from an exercise phobic man struggling with depression to becoming an ultra runner who is always on the look out for the next adventure.
My blog now explores mental health, running kit reviews, race documentaries, and all the hard lessons I learned along the way.
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